🎯
Aduma
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SCOUT
· Competitive Command
Radar
AI Analysis
Hub
Settings
Competitors Tracked
—
across all tiers
Moves This Week
—
logged competitor activity
Critical Threats
—
require immediate response
Open Gaps
—
strategic opportunities
Battlecards Ready
—
for sales team
⊛
All Competitors
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Primary
Secondary
Emerging
📡 Activity Feed
🃏 Battlecard Builder
🕳️ Gap Analysis
🗺️ Landscape Map
All Competitor Activity
Crayon-style move tracking across your entire competitive landscape
+ Log Move
Type:
All
Product
Pricing
Messaging
Campaign
Hiring
Content
Threat:
🔴 Critical
🟠 High
Battlecard Builder
Klue-style AI-generated sales battlecards — win themes, objection handling, landmine questions.
Select Competitor
— Choose competitor —
Generate Battlecard
↓ Export
🃏
Select a competitor to build a battlecard
Claude will generate win themes, objection handling, landmine questions, and a feature comparison table.
Strategic Gap Analysis
Contify-style opportunity mapping — where competitors are weak, absent, or overcommitted.
✦ AI Discover Gaps
+ Add Gap
Category:
All
Product
Messaging
Audience
Pricing
Channel
Competitive Landscape Map
Visual positioning matrix — see the whitespace and where you can own uncrowded territory.
X-Axis
SMB → Enterprise
Simple → Complex
Cheap → Premium
Niche → Broad
Y-Axis
Tactical → Strategic
Simple → Complex
Cheap → Premium
Feature-led → Outcome-led
SMB
Enterprise
Strategic
Tactical
Legend
Your Company
Critical Threat
High Threat
Moderate
Low / Watch
Whitespace Opportunity
Adjust Positions
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Competitor
Company Name *
Website
Tier
Primary
Secondary
Emerging
Default Threat Level
🔴 Critical
🟡 Moderate
🟠 High
🟢 Low
Their Positioning
Target Audience
Company Stage
Unknown
Startup
Growth
Scale-up
Enterprise
Public
Funding / Scale
Known Strengths (one per line)
Known Weaknesses (one per line)
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Save Competitor
Log Competitor
Move
Competitor *
Date
Move Type
Product
Pricing
Messaging
Campaign
Hiring
Content
Funding
Press
Event
Partnership
Threat Level
🔴 Critical
🟠 High
🟡 Moderate
🟢 Low
What They Did *
Source URL
✦ AI Strategic Analysis
Get instant strategic analysis: what this signals, whether to respond, and what you can borrow.
Analyze This Move
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Save Move
Add Strategic
Gap
Gap Title *
Category
Product
Messaging
Audience
Pricing
Channel
Priority
Now (act immediately)
Next (plan for it)
Later (monitor)
Opportunity Score (0–100)
Description
Recommended Action
Competitors This Affects (comma-separated)
Cancel
Save Gap